Ĭustomers don't experience data, they experience content. With headquarters in New York City, Movable Ink has operations throughout North America, Central America, Europe, Australia, and Japan and is hiring. Movable Ink is bringing its annual Think Summit back in person on June 8-9 at The Glasshouse in NYC. In the last six months alone, the company also expanded its client roster in delivering personalization communications, including investing platform, MGM Resorts, The Los Angeles Times, Cirque du Soleil, Epic, American Golf, Wise, Sky Deutschland, Thalia, and more.
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"We are excited to continue our partnership with Movable Ink as they further expand their platform, machine learning and automation capabilities at scale with the acquisition of Coherent Path." "Making it easier and more intuitive for marketers to create and manage personalized content across channels is increasingly important to drive real-time intent, conversion rates and brand loyalty," said Shawn O'Neill, Managing Director at Silver Lake Waterman. This fresh round of capital will allow us to accelerate our product roadmap, answering marketers' calls to drive continued innovation and automation across their programs and help them thrive in this new world." Movable Ink has been the cornerstone of some of the biggest global brands' marketing programs for many years. "Marketers must leave the campaign-centric mindset behind and adopt a customer-centric one.
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Brands are expected to tailor experiences to people moving across different touchpoints, multiple devices, and at different stages of their journey," said Vivek Sharma, CEO and Co-Founder of Movable Ink. "Today's consumer has greater expectations for personalization than at any point in history.